NPC Garners HUNDREDS of MILLIONS of Impressions, Featured on MSN and Many More
The National Potato Council and Specialty Crop Farm Bill Alliance receive massive media attention in their call for support.
Last week, Kam Quarles, CEO of NPC and Co-Chair of the Specialty Crop Farm Bill Alliance, and the rest of the Alliance rallied support for the bill to better serve the over 300 specialty crops.
Picked up by 31 additional publications, this story had a reach of over 187M for NPC and the Alliance. The Evocati PR team couldn't be more thrilled with such a fantastic outcome. Getting media attention is a key to creating change. We are honored to work with such amazing people and a great mission. This is PR With a Purpose.
Specialty crops, while only encompassing less than 10 percent of all U.S. ag production land, is underserved and vital to the federal dietary guidelines pushed to the public.
The Alliance have called for Congress to authorize farm bill funding for automation, raise income thresholds, promote agricultural exportation, provide specialty crops with subsidized insurance, and allow greater access to disaster and conservation assistance.
To learn more about the farm bill and need for support for specialty crops, read the full article here: https://rollcall.com/2023/05/15/specialty-crop-producers-seek-farm-bill-recognition-support/