Evocati PR Announces MilitaryConnected.org as Newest Client
Will Provide Purpose-Driven PR for the Nonprofit to Improve the Lives of America's Military-Connected Community through Employer Education, Talent Engagement, and Research.
We're excited to welcome our newest client, MilitaryConnected.org. The new non-profit began as a service offering from Aliro Healthcare to address the attrition and underemployment military-connected talent experience when transitioning to civilian life.
Business leaders from Aliro Healthcare and Evocati Public Relations invested a year incubating MilitaryConnected.org to provide more targeted support to this underserved group and scale its employer education ambitions.
"We believe every underserved population has a story to tell," said Barrett Y. Bogue, Evocati PR's President & Founder. "That's why we invested so much time incubating MilitaryConnected.org and launching it with our friends at Aliro. We're excited to support this nonprofit from the very beginning of its introduction to the military-connected community."
The military-connected talent pools comprise over nine million people; however, talent and hiring managers often lack the tools and support to place them into sustainable careers.
When they seek help, they either drown in a sea of goodwill, or fail to find customized support from other nonprofits. This has led to high turnover and underemployment in the military-connected community.
Other nonprofits nobly focus on talent acquisition to solve these challenges. MilitaryConnected.org will be the first nonprofit to offer data-driven organizational assessments and customized programs to help talent and hiring managers, and company leaders, better attract and keep their military-connected employees.
Thanks to Evocati PR, the company's launch was featured by AP News, Yahoo! Finance, MarketWatch, and more.
"I'm deeply grateful to have a PR firm that both understands who we serve and will help us gain traction through meaningful storytelling," said Jonathan Fermin-Robbins, Interim Executive Director at MilitaryConnected.org. "We're excited to see what the future brings for both companies and, more importantly, for members of the military-connected community."
MilitaryConnected.org improves the lives of America’s military-connected community through employer education, talent engagement, and data-driven research. Their vision is to ensure every member of America’s military-connected community has equal access to the resources necessary to unlock their full potential.
You can learn more about MilitaryConnected.org programs here. Stay tuned as we work together to improve the lives of America's military-connected community, each and every day.
Expect to see more CITNFs featuring this client in the future!