Evocati PR Announces Tory Hyde as Account Executive
Hyde Becomes Evocati PR’s First Account Executive in Company History, Marking a New Era of Expansion and Client Success
Today, Evocati Public Relations, a veteran-owned PR firm, announced Tory Hyde as the company’s first-ever Account Executive (AE). With almost five years of professional public relations experience, Hyde brings the expertise she has learned working for several PR firms based in the Washington, D.C. area. She has supported a variety of clients in the federal government, technology, education, healthcare, nonprofit, and hospitality industries.
Tory Hyde, Account Executive
“Evocati PR stood out to me because they believe in ‘PR with a Purpose,’ they are veteran-owned, and I was impressed by their clientele.”
“I am incredibly honored to serve as Evocati PR’s first account executive. I am excited to learn and grow in this new role,” Hyde said. “Evocati PR stood out to me because they believe in ‘PR with a Purpose,’ they are veteran-owned, and I was impressed by their clientele. When I first met Barrett and Mark, their servant leadership style inspired me. Perhaps more importantly, I identified with the company’s values. I am empowered and encouraged by everyone’s confidence in me. I can’t wait to be a valuable asset to the team,” Hyde continued.
As Evocati PR’s first account executive, Hyde will set the tone for the position. The account executive will serve as an operational director within Evocati PR, playing a pivotal role in steering the delivery of all PR products and services to clients.
The AE is entrusted with the strategic guidance and leadership of account supervisors, PR and marketing associates, and contractors, ensuring the successful fulfillment of client needs. As the primary interface between the firm and clients, the AE maintains robust relationships and ensures seamless communication and service delivery.
“We are excited to work with Tory as she leads our client growth and provides PR with a purpose," said Barrett Y. Bogue, President and Founder of Evocati PR. “Her background and values align well with our clients and their needs. We're looking forward to a new era of growth for the firm that Tory will spearhead.”
Hyde previously served as a contractor for the U.S. Department of Veteran Affairs (VA) Office of Information Technology. There, she amplified the agency’s messaging, implemented media strategies, secured coverage, and created engaging content for VA’s stakeholders.
Hyde graduated from the University of Alabama with a double major in public relations and communication studies. She grew up and resides in Northern Virginia.